Current EventsDownload the 2015 events calendar
APLDWA offers monthly programs designed to meet the goals of our chapter and the needs of our members. Programs address issues related to professional growth, design exposure, national certification and business/legislative advocacy. Unique venues and fresh approaches are always sought, and networking is integral to every program. Programs evolve from member suggestions, so be sure to share your thoughts with the program committee!
(Please note there are two events listed below)
Learn how to build a compelling online presence, generate new business and engage effectively with clients and the online community.
Strategies for Building your Business with Social Media
Tuesday, January 6, 20153:00 pm to 7:00 pm
South Seattle Community College, Georgetown Campus
6737 Corson Ave S, Seattle, WA 98108
Building C, room 110-111 - Directions here
In our first session, we welcome Sue Goetz, landscape designer, writer and owner of the Creative Gardener and Urban Garden Company and her daughter Courtney Goetz, social media manager for the Northwest Flower & Garden Show. They will guide us as we explore using social media to promote ourselves and communicate with our clients. They will discuss the differences between social sites such as Facebook, Instagram and Pinterest.
In our second session, Lindsey Thudin from Houzz will help us discover how we can harness Houzz and integrated technologies to improve business efficiency, reach new prospective clients and streamline communications.
As a participant, you should go away with a better understanding of how to:
- Streamline communication with your clients throughout a project
- Use best practices to build a compelling online presence
- Leverage technology-based storytelling to differentiate your business and protect your reputation
- Gauge the effectiveness of your online activities for attracting new clients
Members: $40; non-members: $60
RegistrationThis is a two-step process. To register for this event please make your payment via PayPal first, then you will be forwarded to our registration page.
You will NOT be registered for this event unless you pay at PayPal AND register for the event. Sponsor registration here.
For more information, contact Allison Wilhelm at Allisonwilhelm@me.com
Three Secrets Used by Successful Landscape Designers
to Cultivate Happy Clients
APLDWA Annual Design Symposium
Monday, January 26, 20159:00am to 3:30 pm
Center for Urban Horticulture
3501 NE 41st Street, Seattle, WA 98105
Mary Palmer is a renowned landscape architect and sought-after lecturer to students, design professionals, and homeowners. She will share with us tricks of the trade learned from her more than 40 years of designing landscapes for private clients from the coast of California to the low country of the Carolinas. She has a sharp eye for detail and a humorous, no nonsense approach to getting things accomplished.
Mary Palmer and her husband Hugh Dargan, RLA, are the award-winning principals of Atlanta-based Dargan Landscape Architects (read more about them at dargan.com). Although our workshop will be lead by Mary Palmer, Hugh will also join in with his unique wit and wisdom. For an introduction to the workshop, check out this video.
The workshop’s agenda:
- Secrets Used by Successful Landscape Designers
- “Form Follows Function” then Beautify (View this video for a preview of the first secret, other previews are coming soon!)
- X-ray vision: Layers for Success
- Design for the Future: Lifelong Landscape Design
- Improve functionality using the 4 Part Master Plan
- Organize & estimate site improvements using an innovative layer system
- Create a sustainable philosophy using lifelong landscape design principles
- Base map at 1/8” of front or rear of project
- Aerial photograph (Google Maps works great!)
- Three site photographs at letter size
Members: $150; non-members: $200; students: $100 Late registration (after 1-12-15): $250
Note: late registrants cannot be guaranteed a workbook
CEU credits pending for APLD, ASLA, and WSNLA
For more information, contact Susan Picquelle at email@example.com
You will NOT be registered for this event unless you pay at PayPal AND register for the event.
This is a two-step process. To register for this event please make your payment via PayPal first, then you will be forwarded to our registration page.Sponsor registration here.